Helping Canada’s SMBs Leverage the Power of Social Media

Helping Canada’s SMBs Leverage the Power of Social Media

14 million Canadians visit Facebook every single day.* Yes, that’s correct – every single day. Did you know that approximately 70% of Facebook monthly users in North America have connections or “likes” to a local business page on Facebook?* What does this mean exactly? As a small business owner, it means that social networks like Facebook…

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New Westminster relief efforts supported by Yellow Pages Group’s My Neighbourhood First Initiative

New Westminster relief efforts supported by Yellow Pages Group’s My Neighbourhood First Initiative

The relationship between Yellow Pages Group and Business-to-business Network of Women – New Westminster (B2B NOW) all started in August 2013 when I came across the company’s Shop Local campaign while doing some online research about shop local initiatives. The Oakville video and concepts of the campaign suited the goals of our group exactly! My…

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Shop The Neighbourhood : Helping Local Communities Thrive

Shop The Neighbourhood : Helping Local Communities Thrive

We all know them. Those small, local businesses around our neighbourhoods that help make our shopping experiences more enjoyable. For the past 100 years, Yellow Pages Group has been working with small businesses in communities across Canada and we’ve seen firsthand how connected they are to their neighbourhoods. Dedicated to helping these shops and services…

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Neighbourhood Restaurants: Important Employers and Community Gathering Places

Neighbourhood Restaurants: Important Employers and Community Gathering Places

I can’t think of a better way to warm up on a winter’s day than grabbing a hot cup of coffee at a local shop and having a nice chat with a friend. Whether it’s for coffee, lunch or a three course meal, eighteen million Canadians visit a restaurant each day. Canada’s restaurants are the…

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Conference roadshow: Marketing for Small Businesses in the Digital Age

Conference roadshow: Marketing for Small Businesses in the Digital Age

When I meet small business owners, they often talk to me about their daily challenges. Whether it’s keeping up with technology trends or simply increasing their visibility, small businesses face an uphill battle when it comes to standing out from the crowd in an increasingly competitive marketplace. The fact is that the divide between traditional…

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